<div dir="ltr">Perhaps this could be useful in some of our projects.<div><br></div><div>Artur<br><br><div class="gmail_quote"><div dir="ltr" class="gmail_attr">---------- Forwarded message ---------<br>From: <strong class="gmail_sendername" dir="auto">Sarah Young</strong> <span dir="ltr"><<a href="mailto:sarahy@andrew.cmu.edu">sarahy@andrew.cmu.edu</a>></span><br>Date: Tue, Apr 16, 2019 at 12:00 PM<br>Subject: New Resource: eMarketer<br>To: <a href="mailto:heinz-faculty@lists.andrew.cmu.edu">heinz-faculty@lists.andrew.cmu.edu</a> <<a href="mailto:heinz-faculty@lists.andrew.cmu.edu">heinz-faculty@lists.andrew.cmu.edu</a>>, <a href="mailto:Heinz-phd@lists.andrew.cmu.edu">Heinz-phd@lists.andrew.cmu.edu</a> <<a href="mailto:Heinz-phd@lists.andrew.cmu.edu">Heinz-phd@lists.andrew.cmu.edu</a>>, <a href="mailto:heinz-adjunctfaculty@lists.andrew.cmu.edu">heinz-adjunctfaculty@lists.andrew.cmu.edu</a> <<a href="mailto:heinz-adjunctfaculty@lists.andrew.cmu.edu">heinz-adjunctfaculty@lists.andrew.cmu.edu</a>><br></div><br><br>







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<p class="MsoNormal">Hi everyone,</p>
<p class="MsoNormal"><u></u> <u></u></p>
<p class="MsoNormal">We now have ongoing access to <a href="https://guides.library.cmu.edu/az.php?q=emarketer" target="_blank">
eMarketer</a>, a web-based platform that provides data, statistics and analysis for consumer and market research in the world of digital media. It focuses on understanding how consumers spend their time and money online and how marketers can best communicate
 with the via digital channels. This is useful for understanding the growth and impact of the Internet, and for keeping up to date with new trends, such as social networking and mobile marketing. Industries covered include financial services, healthcare, media
 and entertainment, retail, telecom and more. <u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal">Access eMarketer at this link:<u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal"><a href="https://search.library.cmu.edu/link/https:/search.library.cmu.edu/link/https:/totalaccess.emarketer.com/Extranet.aspx?carnegiemellonuniversity" target="_blank">https://search.library.cmu.edu/link/https://search.library.cmu.edu/link/https://totalaccess.emarketer.com/Extranet.aspx?carnegiemellonuniversity</a>
</p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal">Thanks to all of you who provided feedback during the trial.
<u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal">Best,<u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal">Sarah<u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
<p class="MsoNormal">_______________________________________________<u></u><u></u></p>
<p class="MsoNormal"><b> </b><u></u><u></u></p>
<p class="MsoNormal"><b>Sarah Young</b><u></u><u></u></p>
<p class="MsoNormal">Librarian, Liaison to Heinz College, Social & Decision Sciences,
<u></u><u></u></p>
<p class="MsoNormal">Information Systems, Institute for Politics & Strategy and <u></u>
<u></u></p>
<p class="MsoNormal">Statistics & Data Science<u></u><u></u></p>
<p class="MsoNormal">Carnegie Mellon University Libraries<u></u><u></u></p>
<p class="MsoNormal"><a href="mailto:sarahy@andrew.cmu.edu" target="_blank">sarahy@andrew.cmu.edu</a><u></u><u></u></p>
<p class="MsoNormal">412.268.7384<u></u><u></u></p>
<p class="MsoNormal"> <u></u><u></u></p>
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